HispanicPRNow

(New York, NY/Guttenberg, NJ) — April 29, 2009 – Influential boutique PR firm, QUADRANT TWO PR (Q2PR), announced the celebration of its fifteen years of doing business as one of the nation’s top Hispanic and multicultural marketing communications firms.
“We see it as an accomplishment to have even survived for a decade and a half,” says its President, José Manuel (“J.M”). De Jesús. “With global consolidation and the economic situation currently enveloping the nation it’s a true milestone for us.  This year-and for the next decade and a half-we look forward to continuing the expansion of our general market practice and a greater role in the U.S. Hispanic and multicultural markets by offering new services such as corporate media training, in addition to internet marketing capabilities.”

            Q2PR and its ownership and staff believe they have proven that its business model is sustainable, more viable, and better able to compete-and in some cases collaborate-with it’s much larger independent, holding company owned and affiliated agencies, top 25 Hispanic Advertising agency PR departments, and top 140 general market PR agency rivals, as listed by O’Dwyer PR Directories and publications. “We will continue to deliver our value proposition of personalized-‘turn on the dime’ PR services to our clients, in an even better fashion than we have for the past 15 years” De Jesús concluded.
            QUADRANT TWO PR (and its predecessor company Quadrant II Media Corp.) was formed by De Jesus in 1994. It first client was professional boxing promotion company Main Events Monitor, under the leadership of the late Dan Duva and the Duva family. Many other client projects from throughout and beyond the Fortune 500 followed as a result of the launch of this company.  Many firms and their agencies have utilized Q2PR’s proactive marketing and PR counsel.
            The firm has successfully completed work on behalf of companies including Team FC Barcelona, Ford Motor Company, Colgate-Palmolive, Bristol-Myers Squibb, Chase Home Finance, Pepsi, Anheuser Busch, Procter and Gamble, Perdue Farms, Kraft Foods, Welch’s Purple Grape Juice, Aveda, Wells Fargo, Banco Popular, and Fleet Bank, among many others.

Recent clients include the National Association of Hispanic MBA’s national leadership office in Irving, TX and its Denver, CO chapter; the National Society of School Nurses and the National Foundation for Infectious Diseases (through their AOR, the Cooney  Waters Group), Hispanic Heritage Day at the Ballpark in six MLB stadiums across the country, the CITGO Little League Baseball Equipment Giveaway Initiative in association with four big league baseball teams in dense Hispanic markets, Latinobaseball.com, Latinoboxing.com (through marketing agency and publishers, R. Paniagua, Inc.) 
            For further information about QUADRANT TWO PR or J.M. De Jesus, visit http://www.q2pr.com or contact us (646) 234-7196.
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By J.M. De Jesus

By now I hope most or all of you have heard that we have a new President and not the least of the grandeur of it all is the fact that he is an African-American. 

Barack Obama has done something that I am completely awestruck over in winning this presidential election.  This is something that I had given up the thought of ever seeing in my lifetime, a “Black President.”  In my mind this country was still too racist and not ready for such a thing.

Today, I can proudly say that I am a Puerto Rican-American who believes in the true meaning of this country’s creed.  I find myself overcome with the joy that hope for change can bring.  Oh my God!  Has
America finally grown up, in my lifetime?  Finally, we Americans of all colors and races and our country are ‘walking the walk’ as well as ‘talking the talk’ of opportunity and diversity that it is known for.  

With his nearly flawless and Uber-consistent campaign, Obama has united America in an unprecedented manner for any Presidential candidate or commander in chief.  The total voter turnout as reported by WINS NY radio as of the writing of this column stands at the second highest level in the history of the United States political process, second only to the 65+% experienced in 1908 before women were allowed the right to vote.  That other red states such as Florida would go Democratic was a complete shock to me with its sometimes reactionary Cuban majority.  NBC reported that Orlando was a major victory for the Obama campaign.  Coincidentally, Orlando is a largely Puerto Rican community.  Never before has the vote of each community seemingly meant so much in a Presidential race.     

But this is only one of the incredible elements that made this election the most exciting and interesting in my entire life.  That educated white voters in Pennsylvania would vote Democratic and vote in large numbers for Obama, is one of the clearest indications of the sentiment and expression of desire for change that has overtaken this country in reaction to eight years of a failed Republican administration.

I know I’m not the only person who is surprised and happy with the outcome.  The Obama campaign has galvanized the good will and call to action for millions of Americans of all races and backgrounds. 

I for one, am proud of my country on this historic day; more so than about anything or anyone else.  At a ripe age of around 400, America has grown up to fulfill the promise created by its founding fathers then; “that this is a government by the people, for the people.”  These are not just words my friends:  The United States of America IS the greatest nation on earth and we have now proven it to the world.  This will no-doubt make the U.S. a shining example to the rest of the globe at a time when our policies around the world make us hated by even some citizens of our ally countries.  This is Democracy in action, and this is how it’s done.
JM De Jesus
Publisher, www.HispanicPRNow.blog.com
&
President
QUADRANT TWO PR
Guttenberg, NJ